Empirical research in consumer information privacy concern online: a review and critical assessment

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dc.creator Morrison, Bobbi
dc.date.accessioned 2014-02-11T18:59:22Z
dc.date.available 2014-02-11T18:59:22Z
dc.date.issued 2011
dc.identifier http://library2.smu.ca/bitstream/handle/01/25390/asb_proceedings_2011.pdf#page=351
dc.identifier.uri http://library2.smu.ca/xmlui/handle/01/25660
dc.description.abstract Marketers, in search of profitable customer relationships, require increasing amounts of personal information, yet consumers regularly express concern about their privacy. Investigations into consumer privacy concern in offline contexts exhibit inconsistencies in specification of a privacy concern construct. Application of those fragmented understandings to new contexts such as online transactions has resulted in confusion, an inability to compare results and irregular nomological networks. The objective of this paper is to provide an integrative review of empirical research on consumer online information privacy concern to provide conceptual clarification in order to facilitate future research into online privacy concerns. en_CA
dc.description.provenance Submitted by Trish Grelot (trish.grelot@smu.ca) on 2014-02-11T18:59:22Z No. of bitstreams: 0 en
dc.description.provenance Made available in DSpace on 2014-02-11T18:59:22Z (GMT). No. of bitstreams: 0 Previous issue date: 2011 en
dc.language.iso en en_CA
dc.publisher Atlantic Schools of Business en_CA
dc.subject.lcsh Computer security
dc.subject.lcsh Consumers
dc.subject.lcsh Internet users
dc.subject.lcsh Privacy
dc.title Empirical research in consumer information privacy concern online: a review and critical assessment en_CA
dc.type Text en_CA
dcterms.bibliographicCitation Proceedings of the 41st Atlantic Schools of Business conference, University of Prince Edward Island, 2011, pp 347-366
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